Charmin bath tissue (can we just call it toilet paper?!?!?) has long moved away from the days of Mr. Whipple. “Please don’t squeeze the Charmin.”
The advertising of today is this:
All right. All right. All right. This is where $hit gets real.
Now I fully understand that bears in the wild do NOT wear underwear. These are cartoon bears. Apparently, we are led to believe they do wear underwear. And the boy bear’s underwear are clean–CHARMIN CLEAN!–thanks to Charmin. I can follow that.
Even if they don’t wear underwear, I’m sure they would want to still be CHARMIN CLEAN! Otherwise Goldilocks is going to have a brown stain on her dress after she sits in the bear’s chairs. And we don’t even want to think about the sheets on the bed, no matter how hard or soft it is! Of course, in the modern version, Goldilocks is probably wearing sweatpants with PINK across her butt, but she still doesn’t want a brown stain on that. Nobody got time for that! Although she could use a Tide Pod! But I find it very confusing when people wear colors other than pink, that say PINK, like blue sweats that say PINK! It’s a trademark! I know. It’s still very confusing! Don’t do that!
But if these cartoon bears WEAR underwear (unlike their natural, non-advertising wild types) then why aren’t the bears wearing underwear in this commercial? Mom, dad and son are all standing there naked, singing about clean underwear, but not actually wearing any underwear while they do this. Is that not disturbing? I think Mr. Whipple would have fainted!
theeyelife 